The Digital Marketing Hack Series: Using Content and Social Media to Drive Qualified Customers to Your Website
Date and Time
Tuesday Mar 7, 2017
7:30 AM - 10:00 AM MST
Tuesday, March 7, 2017
7:30 am - 10:00 am
Location
Salt Lake Small Business Development Center
Salt Lake Community College
Larry H. Miller Campus
9690 South 300 West
Corporate Partnership Center Building
MCPC Room 333
Sandy, UT 84070
Fees/Admission
Cost: $30.00 ($21 if you are an SBDC client, sign up here if you are not already an SBDC client. It’s FREE!)
Link: https://utahsbdc.org/request-consulting
Contact Information
Christine Rice
801-957-5441
Send Email
Description
The Digital Marketing Hacks Series:
Using Content and Social Media to Drive Qualified Customers to Your Website
Just about everything we do online is centered around content. It's the reason we constantly check social media and our favorite publications. We expect fresh (and quality) content everywhere we go. If a website doesn't have it, we go somewhere else. This trend has created a "self-educating" era. In a world where information is instant, consumers don't want to call to pricing or fill out a form to see a demo of your product.
Below are some items you can expect to learn during the workshop:
- How to use Twitter & Facebook to find customers who are ready to buy without having to spend money on ads.
- Effective tools to help put your social media growth on auto-pilot.
- The recipe for creating content that customers care about.
- Tools and resources you can use to assist in your content ideation/creation.
- Creating evergreen content that ranks well in search and converts readers to buyers.
- Hacking online communities like Quora to find new customers.
Time: 7:30am – 10:00am
Check-in and Food: 7:30am
Workshop: 8:00am
Close: 10:00am
